# 2. The Problems of IP

# 1. Streaming Giants

Disney’s combined properties (Disney+, Hulu, ABC, ESPN)

(covering Prime, Prime Video, Audible, and other subscriptions combined

Paramount Skydance: Owner of paramount, warner bros. discovery

# 2. Why Streaming services keep removing content ?

Source: [Looper](https://www.looper.com/1262674/most-underrated-movies-2023/)

sdf

# 3. Average artists are making more money via donations

## <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">The</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Core</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Problem:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Network</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Effects</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Trump</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Economics</span>

<span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Audius</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">similar</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Web3/independent</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">platforms)</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">offer</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">better</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">payouts,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">but</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">offers</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">something</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">more</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">valuable:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listeners.</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">This</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">is</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">fundamental</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">tension:</span>

- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Poor</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">payout</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">rates</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(0.003–0.005</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">per</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">stream),</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">but</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">500+</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">million</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">users</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">browsing,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">discovering,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">sharing</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">music</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">daily</span>
- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Audius</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Better</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">economics</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(estimated</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">90%</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">revenue</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">artists</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">),</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">but</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">vastly</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">smaller</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listener</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">base</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(peaked</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">around</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">7</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">million</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">monthly</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">active</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">users,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">now</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">smaller</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">post-2024</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">scaling</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">challenges)</span>

<span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">A</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">musician</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">earning</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">$0.0001</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">per</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">stream</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">1</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">million</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">makes</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">more</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">than</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">earning</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">$0.01</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">per</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">stream</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">10,000</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Audius</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listeners.</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Exposure</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">discoverability</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">aren't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">luxuries—they're</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">primary</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">business</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">driver</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">for</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">musicians</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">trying</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">build</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">careers.</span>

---

## <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Why</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Collective</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Action</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Problem</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Prevents</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Migration</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Even</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">if</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">donation-based</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">platforms</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">are</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">"better</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">for</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">musicians"</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">theoretically,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">here's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">why</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">they</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">don't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">win</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">in</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">practice:</span>

### <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">1.</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">The</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Chicken-and-Egg</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Problem</span></span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Musicians</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">won't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">move</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">without</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">listeners;</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">won't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">move</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">without</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">musicians.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Audius</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">tried</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">bootstrap</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">this</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">by</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">paying</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">users</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">join</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">in</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">2021–2022</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(incentivized</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">early</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">adoption),</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">but</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">this</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">collapsed</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">when</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">incentives</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">ended.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">stayed</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">on</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">because</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">that's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">where</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">all</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">their</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">friends'</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">playlists</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">are.</span>

### <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">2.</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Casual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Don't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Care</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">About</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Economics</span></span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Your</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">average</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">user</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">doesn't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">know</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">or</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">care</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">that</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">artists</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">get</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">0.003</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">per</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">stream.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">They</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">care</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">about:</span>

- <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Seamless</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">UX</span>
- <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Massive</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">catalog</span>
- <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Playlist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">discovery</span>
- <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Integration</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">with</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">devices</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">social</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">media</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Audius</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">offers</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">none</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">this</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">better</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">than</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Spotify.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">It's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">competing</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">on</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">values</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(decentralization,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">fairness)</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">that</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">casual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">don't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">prioritize.</span>

## <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">The</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Real</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Issue:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">It's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Not</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">About</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Individual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Choice</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Your</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">suggestion</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">implies</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">musicians</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">could</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">collectively</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">decide</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">abandon</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Spotify.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">But</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">this</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">isn't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">a</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">rational</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">individual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">choice</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">problem</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">—it's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">a</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">coordination</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">problem</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Each</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">musician's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">incentive</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">is</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">be</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">on</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Spotify</span> *<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">plus</span>* <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">alternative</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">platforms,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">not</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">choose</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">one</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">or</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">other.</span>

<span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Example</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">An</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">who</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">leaves</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">go</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">all-in</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">on</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Audius</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">is</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">making</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">a</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">personal</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">economic</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">sacrifice</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">hoping</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">other</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">musicians</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">do</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">same.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">That's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">a</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">collective</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">action</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">problem.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Game</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">theory</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">suggests</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">most</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">will</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">stay</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">on</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">while</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">dabbling</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">elsewhere.</span>

---

## <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">What</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">This</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Reveals</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">About</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">"Decentralized"</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Solutions</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Audius</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">similar</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">platforms</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">assume</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">that</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">better</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">economics</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">alone</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">will</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">drive</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">adoption</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">But</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">they're</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">competing</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">against:</span>

- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Incumbent</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">network</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">effects</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(everyone's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">already</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">on</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify)</span>
- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">UX</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">polish</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">(Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">is</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">genuinely</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">easier</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">use)</span>
- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Listener</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">psychology</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">(people</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">are</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">creatures</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">habit)</span>
- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">necessity</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">(musicians</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">need</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">audience</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">has,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">regardless</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">fairness)</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">This</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">is</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">why</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">most</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">successful</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">musician-friendly</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">alternatives</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">don't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">try</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">replace</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">—they</span> *<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">supplement</span>* <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">it:</span>

- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Bandcamp</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">works</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">because</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">it's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">for</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">fans</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">who</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">already</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">know</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">an</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">artist</span>
- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Patreon</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">works</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">because</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">it</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">rewards</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">superfans</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">who</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">want</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">deeper</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">engagement</span>
- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Kickstarter</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">works</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">as</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">occasional</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">one-time</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">funding</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">These</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">platforms</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">succeed</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">by</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">solving</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">a</span> *<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">different</span>* <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">problem</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(direct</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">relationships,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">deeper</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">engagement)</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">rather</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">than</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">trying</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">beat</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">at</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">its</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">own</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">game</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">(discovery</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">reach).</span>

---

## <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Could</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">This</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Change?</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Theoretically,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">yes—but</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">it</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">would</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">require:</span>

1. <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">A</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">critical</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">mass</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">major</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">artists</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">leaving</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">simultaneously</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">make</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Audius</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">worth</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">joining</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">for</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listeners)</span>
2. <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Massive</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">infrastructure</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">investment</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">in</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">discovery/UX</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">compete</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">with</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">algorithm)</span>
3. <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">A</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">cultural</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">shift</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">where</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">care</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">about</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">fairness</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(unlikely</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">without</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">education)</span>
4. <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Regulatory</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">intervention</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">(breaking</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">up</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">dominance</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">or</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">mandating</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">fairer</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">payouts)</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Right</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">now,</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">most</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">realistic</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">path</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">forward</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">isn't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">migration—it's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">regulation</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">The</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">EU's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Digital</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Markets</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Act</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">similar</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">policies</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">are</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">starting</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">to</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">pressure</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">on</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">economics</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">without</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">requiring</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">collective</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">action</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">from</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">musicians.</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">So</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">yes,</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">economically</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">it</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">would</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">be</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">better</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">for</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">musicians</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">if</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">disappeared</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">—but</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">market</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">dynamics</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">that</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">created</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Spotify's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">dominance</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">are</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">same</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">ones</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">that</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">prevent</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">alternatives</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">from</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">overtaking</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">it.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">The</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">problem</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">isn't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">lack</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">trying;</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">it's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">that</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">network</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">effects</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">are</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">incredibly</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">sticky.</span>

## <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">The</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Actual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Incentive</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Structure</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Here's</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">uncomfortable</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">truth:</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">a</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">donation-based</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">model</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">fundamentally</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">can't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">compete</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">with</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">attention-based</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">monetization</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">at</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">scale.</span></span>

- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">model</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Maximize</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">→</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">sell</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">ads/subscriptions</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">→</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">pay</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">per</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">stream</span>
- <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Donation</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">model</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Maximize</span> *<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">engaged</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">superfans</span>* <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">→</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">they</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">donate</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">→</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">artist</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">gets</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">paid</span>

<span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">These</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">are</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">completely</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">different</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">business</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">models</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Donation</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">platforms</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">are</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">better</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">for</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">artists</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">with</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">loyal,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">invested</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">communities</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(1,000–100,000</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">true</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">fans).</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">But</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">megastars</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">don't</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">have</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">"loyal</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">communities"—they</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">have</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">billions</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">casual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">listeners</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Those</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">casual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">listeners</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">will</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">never</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">donate;</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">they</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">just</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">want</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">background</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">music.</span>

## <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Actual</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Income</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Potential</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Across</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Platforms</span>

### <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Bandcamp</span>

<span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">More</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">viable</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">than</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">for</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">those</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">with</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">engaged</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">fans</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Artists</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">retain</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">82%</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">of</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">sales</span></span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">(after</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">payment</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">processing),</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">meaning</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">an</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">$10</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">album</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">sale</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">nets</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">$8.20</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">—equivalent</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">to</span> <span class="font-semibold" data-streamdown="strong"><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">2,500</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">Spotify</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">streams</span></span><span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">The</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">"name</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">your</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">price"</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">model</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">works</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">well:</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">fans</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">often</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">pay</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">50%</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">above</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">the</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">minimum.</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">However,</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">this</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 250ms; --sd-easing: ease-in;">requires:</span>

- <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">An</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">existing</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">fanbase</span>
- <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Regular</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">promotion</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">and</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">engagement</span>
- <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">Direct-to-fan</span> <span data-sd-animate="true" style="--sd-animation: sd-fadeIn; --sd-duration: 0ms; --sd-easing: ease-in;">relationships</span>